By use case · Audit & monitoring
Audit everything you've published. Then keep it that way.
One pass over your entire digital estate — every page, product listing, ad, PDF, app screen and social post — checked against the rulesets that apply. Then continuous monitoring, so a fixed page stays fixed.













Today
A one-off audit ages the day it's delivered.
Most organisations know roughly what's wrong. What they don't have is complete coverage, current findings, and a record of both.
Coverage limited by headcount
Manual audits sample. Whatever wasn't sampled stays unknown — and estates grow faster than review capacity ever will.
Findings that are already stale
A consultancy audit is a snapshot of one week. By the time remediation starts, the content it looked at has moved on.
Violations that hide in visuals
Claims sit in packshots, badges, infographics and video overlays. Text-only tooling reports a clean page that isn't.
Complete coverage, kept current.
Every asset, not a sample
Websites, product pages, ads, emails, PDFs, app screens, social and partner content — audited in one pass, in every language and market you publish in.
Text and images alike
The same ruleset is applied to visuals: sustainability badges, on-image claims, contrast and alt text. What's in the picture is checked like what's in the copy.
Continuous, not once a year
Every change triggers a re-check against the current rules, so remediated content stays remediated and new exposure surfaces in days, not at the next audit cycle.
The engine
How a first audit runs.
Pick the maintained rulesets that apply to you and add your own — each rule with real examples and an explicit list of what is not a violation.
Connect the CMS, DAM, PIM and social channels, or simply let Typetone crawl what's already published. Nothing needs to be built before the first audit can run.
Per asset: the violation, its location, the rule broken, its severity and a ready rewrite — grouped by market, ruleset and owner, with the full audit trail behind it.
Every channel you publish on, in one pass
Website and product pages, your CMS and PIM, the app, and every social channel — checked continuously against the same rulesets.
- Owned, earned and partner channels, side by side
- Images and video checked the same way as copy
- New channels added without a new integration project
148,203 Website
96,412 Product
41,738 CMS
22,953 Instagram
18,447 LinkedIn
9,882 TikTok
6,214 YouTube
3,108 App
1,260 PIM Snapshot versus monitoring
Before — do it yourself
Once a year
a sample, reviewed by hand
Findings arrive months later, cover a fraction of the estate, and go stale during remediation.
After — with Typetone
Every change
the whole estate, re-checked
New and updated assets are screened as they appear, with the audit trail written automatically.
Rulesets
Switch on the rulesets that apply to you
These are maintained as the regulations change. Sector codes, internal policies and your own brand book become rulesets in exactly the same way.
Questions
Frequently asked questions
How long does a first audit take?
Days rather than months for most estates. Because Typetone can start from what's publicly published, the first pass doesn't wait on an integration project.
Do we need to integrate our CMS first?
No. Scraping what's already live gets you a complete picture immediately. CMS, DAM and PIM integrations come later and mainly help with pre-publication screening and applying fixes.
What counts as an asset?
Anything you publish: web pages, product listings, ads, emails, PDFs and brochures, app and web-app screens, social posts, and partner pages that market on your behalf.
Can it fix what it finds?
Yes. Every finding carries a suggested rewrite, and fixes can be applied in bulk across thousands of assets — always with human approval before anything is published.
What happens when a regulation changes?
The ruleset is updated centrally and the estate is re-audited against the new version, so you see the new exposure immediately instead of discovering it at the next review.
Go deeper
Keep reading
Brand + SEO audit & monitoring
The same continuous audit, pointed at tone of voice, brand consistency and how your content performs in search and AI answers.
See the use caseBulk content improvement
What happens after the audit: rewriting thousands of assets at once, in every language, with approval before publication.
See the use case