By team or role · Marketing & Product
Ship the campaign. Let the rules keep up with you.
Every page, ad, email and product description you publish is checked against the rules that actually apply to it — before it goes live, and every time it changes afterwards. Findings arrive with the rewrite already written.
European tech, EU servers 
Full audit trail on every check 
Today
The bottleneck isn't your writing. It's the review.
Marketing and product teams rarely break the rules on purpose. They break them because nobody can say, page by page, which rule applied.
Unclear which rule applies
Green claims, accessibility, financial promotions, brand tone — different rules for different markets, and no map showing which one lands on which page.
Legal as a queue, not a partner
Every launch waits its turn for review. The slower the queue, the more people quietly route around it — which is exactly where the risk starts.
No fast way to fix at volume
A flagged claim on one page is usually the same flagged claim on four hundred. Fixing that by hand is a project nobody has budget for.
Work inside the rules instead of around them.
The rule comes to the page
Every asset is matched to the rulesets that apply to it — by market, by language, by channel. You never have to guess which directive covers a landing page in Spain.
Every finding has a rewrite
Typetone shows the violation, where it sits, the rule it breaks and a ready replacement in your tone of voice. Apply it, edit it, or assign it to the right owner.
Fix once, across everything
The same correction rolls out over hundreds or thousands of assets and 50+ languages at once — with human approval before anything is published.
The engine
Three steps. One system legal and marketing both trust.
Legal defines the norm once — each rule with real examples and an explicit list of what is not a violation. You never interpret a directive again.
Typetone pulls content through your CMS, DAM, PIM and social channels, or simply scrapes what's already published. Unpublished drafts can be uploaded for a pre-flight check.
Per asset: the violation, its location, the rule broken, its severity and a ready rewrite — routed to whoever owns that page.
What clearing your backlog actually costs
Before — do it yourself
18
people, for twelve months
Recruit, train and retain reviewers — then retrain them on every rule change.
After — with Typetone
Nobody
No hiring. No backlog.
One approver, on flagged items only. Everything else clears itself.
Rulesets
The rulesets marketing teams run into first
These are the policies most often applied to campaign and product content. Any other directive, brand book or internal guideline can be turned into a ruleset too.
Questions
Frequently asked questions
Does this slow my launches down?
The opposite. Screening happens automatically as content is created or updated, so nothing sits in a review queue. Only genuinely flagged items need a human — and each of those arrives with a suggested fix instead of a question.
Will it rewrite in our brand voice?
Yes. Your tone of voice and brand book become a ruleset alongside the regulatory ones, so suggested rewrites read like your team wrote them, not like generic AI output.
Can it check images and video, not just copy?
Yes. Violations increasingly hide in visuals — a sustainability badge on a packshot, unreadable contrast in an ad. Typetone checks images the same way it checks text.
Do we have to integrate anything to start?
No. Typetone can start by scraping what you already publish, so a first audit runs without any IT work. CMS, DAM and social integrations come later, on your own timeline.
Go deeper
Keep reading
Bulk content improvement
Don't just find what's wrong — rewrite it across thousands of assets at once, in every language you publish in.
See the use caseBrand + SEO audit & monitoring
The same continuous audit, pointed at tone of voice, brand consistency and how your content performs in search and AI answers.
See the use caseAutomated content auditing and compliance at enterprise scale.
Enterprise ready integrations, regulatory database and onboarding included.
Join 100.000+ marketing & compliance experts who use Typetone.
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